- Google Search's guidance about AI-generated content | Google Search Central Blog | Google for Developers
- In this post, we'll share more about how AI-generated content fits into our long-standing approach to show helpful content to people on Search.
Ask durumis, and we'll answer you
I'd like to clarify some rumors about content written by generative AI.
AI-generated content will not be displayed in Google search results, and AI-generated videos will not be displayed in YouTube search.That's what people say. It's partly true and partly false. Content quality is important, and simple copy-and-paste content can be considered low-quality.
We need to consider how to improve the quality of our content.
Google's Goal
Google's goal is to provide the most relevant answers (results) to people's search queries. That goal extends beyond text searches on Google and encompasses all of Google's services, including images, maps, and videos (YouTube).
Therefore, from Google's perspective, it's natural to prioritize high-quality content.
Automatically Generated Content
Many people believe that 100% of automatically generated content is filtered, but Google has been automatically providing information on topics like movie rankings, released movies, restaurant reviews, sports game results, and stock information for a long time.
When you search for 'drama' on Google, it retrieves data from a third-party DB
For reference, in Korea, movie information is automatically retrieved from the Korea Film Council, weather information from the Korea Meteorological Administration, and so on.
However,automatically generating or retrieving content with the primary purpose of manipulating search results rankingusing AI or other automation tools is a clear violation of Google's spam policies.
You can find more details on Google's blog.
Quoting part of the content above, "Google's philosophy is to always help people use new technologies".
Summary of Google Blog Policy
I'm sure you've carefully read the linked article, but here's a summary:
- Google's search function is powerful, and it will automatically prevent low-quality content from being displayed.
- In other words, regardless of whether the content is AI-generated or not, low-quality content will not be displayed.
- We (Google) have been doing this for years. The fact that AI generates low-quality content is not a new challenge for Google.
Inference Based on the Summary
Based on the above content, we can consider the following:
- There are people who are currently writing and posting content using generative AI. If they simply copy and paste what the generative AI provides, it will likely be considered low-quality.
- Naturally, if you post a piece of content that was simply generated by AI and then translated, it will likely be low-quality because the original content is likely low-quality, and thus it won't rank well in search results.
- If you use generative AI to help you brainstorm topics or subtopics, but you write the content yourself and it is well-written, it can be considered high-quality.
- If you wrote high-quality content and only asked generative AI to translate it, the translation itself should not be considered low-quality because the original content is high-quality.
durumis's Translated Content
durumis strives to create an environment where content creators can focus on writing.
Not only do we strive for good Google search visibility, but we also review the quality of our translated content and make every effort to ensure it's easy for readers to understand. We do not violate Google's policies, and we are committed to complying with them to maximize search visibility and reach a wider audience.
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